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Founder of leading informational web site
for America’s Seniors points to growing use as validation of role of web to empower seniors
 

St. Louis, MO (Special)—The founder of www.TodaysSeniorsNetwork.com , one of America’s leading informational web sites for America’s seniors,  says that the growing use of the internet validates the role of the web in empowering seniors.  

 

Daniel Hines started www.TodaysSeniorsNetwork.com , five years ago when an alliance with a publisher of a small seniors’ newspaper in St. Louis failed because as Hines notes, “all they wanted was a reprint of their monthly publication that failed to first of all capitalize on the opportunities for more immediate information to seniors, and the desire of seniors to have additional and more timely information, such as is possible on the Internet.” 

This led Hines to form www.TodaysSeniorsNetwork.com  . 

”Years before, while working in corporate public relations, I prepared a daily newsletter on a company’s activities, for more than 2000 employees,” Hines reflects.  “It was my first exposure to the potential of quick, highly specialized news and how such targeted communications on a wide range of subjects could become a part of a communications strategy.” 

It is a philosophy that Hines has applied to his award-winning web site.  

www.TodaysSeniorsNetwork.com  has late-breaking news on more than 30 major topics including but not limited to seniors’ relationships, Alzheimer’s, seniors’ travel, commentary, prescription drug news, Grandparenting, veterans’ news, finances, successful aging, commentaries, social security, caregiving, seniors and technology, up-to-the-minute headlines about seniors from across the nation, resources for seniors and other important issues. 

Hines has also established working relationships with a number of seniors’ advocacy groups, in effect establishing www.TodaysSeniorsNetwork.com as a major advocate itself for seniors.  

The beneficial result to seniors is evidenced by the growing number of visitors to the site, Hines observes. 

For 2005, Hines expects www.TodaysSeniorsNetwork.com to attract more than 2 million page views, nearly one million unique visitors and five million hits.

“It is obvious that the Internet and sites such as ours are looked to by seniors as a vitally important source of information on the issues that affect them,” Hines explains.  “We don’t just present seniors as ‘cute’ or someone whose time has passed them by. 

“The fact is that our aging population represents a tremendous resource for the issues that face all of us, and by becoming contributing members of our society empowered by information and knowledge that comes from the special ability of the Internet to address specific issues and audiences, seniors will fulfill that potential.”

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