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Geriatric
Oncology Consortium (GOC) announces Tampa
Bay Road Rally to raise awareness for the
treatment of Seniors with Cancer
BALTIMORE, Feb. 28 /PRNewswire-USNewswire/ -- The Geriatric Oncology Consortium
("The GOC") announced today that it is
bringing its annual Road Rally, Driving Out
Cancer, to the Tampa Bay area.
The GOC, a not-for-profit organization headquartered in
Baltimore, MD, is a national research and
educational network of Oncology healthcare
providers with a mission of furthering the
science of Gero-Oncology.
In an effort to raise awareness and funds for this effort,
the GOC will present its first Tampa Road
Rally and Show, "Driving Out Cancer," on
April 26, 2008.
This event will showcase antique, vintage, high performance
and luxury vehicles from around the country.
More than 100 privately-owned or loaned vehicles will be on
display.
These cars, trucks and motorcycles
will follow a parade route starting from The
Hut, 514 Channelside Drive in Tampa, but can
also be viewed up close at The Salt Rock
Grill, 19325 Gulf Boulevard, Indian Shores
beginning at approximately 12:00PM. In
addition to the vehicles on display at The
Salt Rock Grill, the event will feature live
music, food, and a number of special
activities.
When the Geriatric Oncology Consortium was formed over 5
years ago, it was evident that the
organization did not have the kind of
information necessary to best treat the
older adult with cancer.
"In a system that practices evidence-based medicine, we need
more data to make smarter treatment
choices," states Jody Simon, MS, RPh, CEO
and Co-founder of the organization.
Adds Simon, "With over 60% of all cancers appearing in people
over the age of 65, and the continued aging
of our population, the problem will only
become greater and more pressing from both a
national health and economic perspective."
Lodovico Balducci, MD, head of the Senior Adult Program at
Moffitt Cancer Center and GOC Co-Founder,
echoes these sentiments.
"What most people don't know is that the greatest risk factor
for getting cancer is getting older," says
Balducci.
"There is immediate need for research in older cancer
patients, as we don't know how they react to
medications and what benefits and risks are
specific to this group.
"We need to build on the amount of clinical research, provide
better support systems, and have more
targeted focus in this area to make up
ground for our past lack of interest and
emphasis in this ever growing population.
This greatly affects all of us!"
Currently, 6 out of 10 cancer diagnoses are associated with
persons over the age of 65.
Unlike other segments of the population, cancer diagnosis and
treatment in the older cancer patient
presents many unique challenges due in part
to co-morbid conditions and other sensitive
health-related issues typically associated
with the aging process.
Although efforts are improving, the older adult population is
still significantly underserved in cancer
education and treatment options.
The GOC Road Rally provides a platform through which
participants and sponsors can actively
support The GOC's ongoing efforts toward
support groups for patients and caregivers,
educational initiatives, clinical research,
and public awareness activities.
Road Rally Information and Sponsorship
Key sponsorship opportunities are currently available for the
GOC "Driving Out Cancer" Road Rally. For
sponsorship or event information, or to
register a vehicle, please contact:
Emily Timmerman
(813) 969-1722 ext 118
etimmerman@commgenix.com
The GOC gratefully acknowledges the support of its primary
corporate sponsors, including The H. Lee
Moffitt Cancer Center and Research
Institute, Dimmitt Luxury Motor Cars, The
Hut, and The Salt Rock Grill.
Source:
Geriatric Oncology Consortium
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